Client: Tourism New Zealand.
Agency: Shift.

www.newzealand.com/nz

I had the pleasure of working on Tourism New Zealand’s travel website, newzealand.com, for almost a decade.

A highlight for me was leading the original re-design, which was revolutionary for its time and won many awards. We developed a beautiful design system backed by a flexible CMS that allowed multiple design variations making each page of the site feel unique.

My activities:

  • Solution design.
  • Visual design.
  • Design direction.